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Automotive voiceover for local dealerships and dealer groups

Your sale event has a start date, a finish date and a lot full of inventory. I record the spot that tells your market about it, in a voice that sounds like it belongs in your community.

Demo

Built for Tier 3 advertisers

Dealership advertising runs on three levels. Most of my automotive work happens on the third, where the dealership itself is paying for the message.

Tier 1

The manufacturer's national campaigns.

Tier 2

Regional dealer associations pooling their budgets.

Tier 3

Your local dealership or ownership group, advertising in your own market. This is where I work.

Spots I record for dealerships

Dealership calendars never stop. Here are the projects that fill them.

  • Sales events and promotions

    Holiday weekends, year-end clearances and tent sales. Energetic and clear, with the offer and the dates easy to catch.

  • Model features and inventory

    New arrivals, trim levels and the vehicles on your lot this week. Specific without sounding like a spec sheet.

  • Used and certified pre-owned

    Trade-in drives, certified inventory and "we want your car" campaigns that need a trustworthy, plain-spoken read.

  • Service and parts

    Oil change coupons, seasonal maintenance and tire specials, in a friendly tone that earns repeat visits.

  • Grand openings and community spots

    A new rooftop, an anniversary or a local sponsorship. Warm and neighborly, with the dealership name front and center.

  • Phone and on-hold messages

    Greetings, department menus and hold messaging, so the sales floor and the service drive sound like the same store.

For regional ownership groups

When one offer runs across several stores, consistency and speed matter more than anything. I make the rollout simple for your marketing team.

  • One voice across every rooftop

    Customers hear the same trusted read at every store, so your group sounds like one organization.

  • Batches of scripts

    Send the whole set at once. Each store's name, address and offer gets its own clearly labeled file.

  • Quick turns on rolling promotions

    When a month-end push or an inventory change lands late, a new read is usually back in under 4 hours.

  • Dry tracks for your editor

    I deliver clean voice files, ready for your agency or in-house team to mix with music and effects.

A voice that fits the vehicle and the store

The read should match what you are selling. Tell me the audience and I will shape the delivery to fit.

  • Confident and local

    The neighbor who knows cars. Right for sales events and everyday promotions.

  • Warm and reassuring

    Calm and helpful. Right for service, family vehicles and community spots.

  • Steady and premium

    Measured and polished. Right for luxury inventory and brand-image campaigns.

How a dealership project runs

Simple and predictable, so a late-week promotion still airs on time. More detail is in the full FAQ.

  1. Send the script

    Email it, or use the contact form. Tell me the vehicle, offer or event, where it will run, and when you need it.

  2. Get a quote

    Quotes depend on length, usage and where the spot runs. I reply with a clear price before anything is recorded.

  3. I record at home

    Broadcast-quality audio from my studio, with your direction on pace, tone and emphasis.

  4. Receive clean files

    My standard turnaround is 24 to 48 hours, but I know that doesn't cut it in automotive. Your spot usually comes back in under 4 hours, and faster when the moment matters.

  5. Pickups are free

    Misreads, pacing and pronunciation fixes cost nothing. Script changes are quoted by scope.

Have a sale coming up?

Send the script, or just tell me about the event and the dates. I'll reply with a quote and a delivery time.